Posts Categorized: Sports & Entertainment

PLAYING BEAUTIFULLY WITH EA SPORTS

“Play Beautiful” is the slogan for EA SPORTS FIFA 16, the latest edition of the world’s most popular sports video game. This year, women are “in the game” for the first time, as national teams from 12 countries are represented. To  support the game’s global launch, Loma produced this video featuring U.S. star Alex Morgan playing… Read more »

SEE ICE CREAM IN AN EDIBLE DEVICE!

  Loma Media is stupendously proud to serve as advertising and marketing partner for America’s fourth largest (and most fabulously fantastic) County Fair. This year, the San Diego County Fair Makes History, as an iconic cavalcade of innovative inventors set the stage for 25 days of Mirthful Merriment on the Midway (and beyond!). ENJOY an… Read more »

The Sportin’ Life

By John DeBello Sports metaphors abound in the workplace, and sports themes thrive in the marketplace. In an era of “all sports, all the time,” it often follows that a product pitch is delivered—literally–by a pitcher. Or a linebacker. Or skier, skater, goalie, golfer, even “tagger” (in certain parts of Eurasia.) By any name, it’s… Read more »

Rise Up with the Aztec Club

Aztec Club

Across all sports the San Diego State Aztecs are ascendant, but major college athletics requires strong support from alums and fans alike. Loma was called on to present a compelling “motion infographic” message to effectively present the challenges faced by ambitious programs—and the importance of Aztec Club membership. Go State!   

SEA San Diego: AMERICA’S CUP 2016

America's Cup

San Diego is determined to host the 35th America’s Cup, envisioning an all-new “stadium sailing” experience for a sport synonymous with innovation. Loma has produced an energetic video overview that illustrates the unique level of passion and planning that only San Diego can provide.  The city is one of two finalists to host the 2016 event.

AAA: The Athlete’s Journey

AAA is well-known for being America’s number one choice for Roadside Assistance.  However, for the not-for-profit association to continue to grow and remain strong, introducing members and non-members to other products and services from AAA is critical.  This led to the creation of a new marketing strategy, tying closely into America’s love of youth sports… Read more »

America’s Most Inventive City

The mission of the San Diego Exploratory Committee is simple – bring the future Summer Olympic and Paralympic Games to the San Diego mega-region. If it can be done, these are the people to do it, and we’re proud to help introduce the effort through an energetic video describing the key reasons why “America’s Most Inventive… Read more »

I Love Balboa Park!

We captured some of the excitement that visitors from around the world feel when experiencing Balboa Park. Building on this energetic spirit, Loma is launching a User Generated Content Campaign where viewers are encouraged to share their Balboa Park stories online via Facebook, Twitter, and YouTube under the hashtag #ilovebalboapark. Do you love Balboa Park?… Read more »

We Are Aztecs!

San Diego State football is on a roll, and Loma is excited to help accelerate the momentum. We produced the 2013 Aztecs season ticket TV campaign, which has begun airing. Featuring head coach Rocky Long, plus pre-season All Conference selections Adam Muema and Jake Fely, the production design is highly visual and completely visceral. Building… Read more »