Mitek: Money in the Bank
When we began working with Mitek, it was a small company with a big idea—check cashing via smartphone. We helped them grow from hopeful innovator to global leader in mobile capture and identity verification software solutions.
What We've Done
- Brand & Identity Development
- Cross-Platform Campaign
- Graphic Design
- Investor Relations Content
- Marketing Plan
- Social Media Communications
- Website Content
- Written Communications
Leveraging the Power in Your Pocket.
Everyone has a smartphone.
When we began working with Mitek, it was a small company with a big idea. So, we created a video series that succinctly (and whimsically) introduced Mobile Deposit®, the simple, smart and oh-so-successful smartphone solution to instant check cashing.
Today, more than 1 billion financial transactions later, Mitek is optimizing the mobile user experience for more than 5,900 leading brands across the globe.
Capturing the “mobile capture” magic.
The path from industry innovator to market leader requires both vision and perseverance. Our first mission was to convince the financial sector that Mobile Deposit® would not only capture check transactions—it would capture the imagination of the consumer. Before long, Mitek dominated the industry.
As the company diversified into ID verification, we then helped them grow from zero ID transactions to one million a month. Through it all, we engaged directly and effectively with customers, partners, investors and the media to create anticipation, build relationships and capitalize on success.
WHAT WE'VE ACCOMPLISHED
- Created Mobile Deposit® customer awareness
- Launched multiple aligned products
- Crafted investor relations and media messaging
- Positioned identity management strategy
- Directly engaged channel marketing partners
Point, click, deposit. And dominate.
During our relationship, Mitek grew by an astounding 3000%. Its initial mobile capture vision was embraced by tens of millions of consumers daily for new account openings, insurance quoting, mobile check deposit and much more.