Our Team.
We embrace every challenge with a passion to achieve something remarkable for you.
John DeBello
PRESIDENT & CHIEF CREATIVE OFFICER
John DeBello has guided an impressive variety of strategic communication campaigns, initiatives and projects for major brands, global entertainment leaders, diverse public agencies and prominent institutions.
The quality of his work is underscored by the remarkable scope of Tier One organizations that have called upon him to deliver exceptional results. These include AAA, Callaway Golf, Disney, DXC Technology, EA SPORTS, ESPN, Fox, Gartner, Google, Lockheed Martin, Mattel, the National Science Foundation, Qualcomm, USS Midway Museum and the U.S. Olympic Committee.
His notable accomplishments include creating the live multimedia event for Motorola that introduced digital HDTV to North America; a customer acquisition campaign for DIRECTV that achieved the best results in company history; a direct response broadcast strategy for Dell that tripled anticipated response; and a campaign for GameStop named international “TV Spot of the Week” by AdAge.
He has developed client outreach strategy and produced compelling content for major events and trade show presentations at CES, CTIA, SBCA, the Super Bowl, the Olympic Games, and in international stadiums and arenas. He’s written & directed presentations that have resulted in the award of 3 Super Bowls and the US Open.
John has produced major communications programs and projects for many government agencies including the EPA, U.S. Departments of Homeland Security (DHS), Transportation (DOT) and Treasury, the Defense Advanced Research Products Agency (DARPA), the Intelligence Advanced Research Products Agency (IARPA), NAVWAR, US Naval Special Warfare (SEALs) and the California Coastal Commission. He has provided strategic communications consulting to the Port of San Diego and Joint Chiefs of Staff (JCS.).
Through his work on behalf of the nation’s intelligence gathering community, he was a contributing author to Working Through Synthetic Worlds, an anthology of visionary concepts designed to advance the study and implementation of improved analytical decision-making tools and processes.
He’s guided public service initiatives for the City of Austin, the City of Sheffield, England, the City of San Diego and many other municipalities. His work for more than 20 major universities has included engagements on behalf of Harvard, Stanford, Northwestern, UCLA, UC San Diego, USC and the University of Virginia.
He has also written and directed feature films and award-winning documentaries including The Story Behind the Spectacle, an inside look at the making of the revolutionary Los Angeles Olympics; Beat the Baja, the official story of the world’s most famous off-road race; The College Game, a celebration of American football starring legendary sportscaster Keith Jackson; and X-Carriers, a Discovery special that explores the innovation driving America’s next generation aircraft carrier class.
John’s most recent broadcast project is Remember Us, a 2024 documentary that celebrates the inspiring story behind the making of America’s new national WWI Memorial in Washington DC.
His interest in film began as a teenager, when he won national honors in Eastman Kodak’s Young People’s Movie Awards. Featured on a national PBS television special, he went on to graduate from the University of California San Diego with a degree in American History.
Fresh out of college, he produced, directed and co-wrote the cult-classic comedy Attack of the Killer Tomatoes, which led to three sequels and a #1-rated Fox animated series that he executive produced. He also wrote the famous Killer Tomato theme song–an international favorite in its own right, from frat house sing-alongs to a “universal” broadcast from the space shuttle Atlantis. (Eat your heart out, Taylor Swift!)
John has been inducted into the Silver Circle by the National Association of Television Arts & Sciences (NATAS) in recognition of 25 years of special achievement in television.
Erin Satterburg
VICE PRESIDENT OF CLIENT ENGAGEMENT
With a deep background in customer relations, marketing strategy, brand development and project management, Erin brings best practices and extensive experience to every engagement.
She serves as account director for Loma’s work on behalf of the National Science Foundation’s innovative Convergence Accelerator, which includes creative services and production of media and virtual events for public awareness, investor engagement and educational support to more than 100 institutional program partners.
Erin has played a key role in Loma’s communications support for ambitious public initiatives including the nation’s new WWI Memorial in Washington D.C. and the recent Centennial of the American Battle Monuments Commission (ABMC).
She leads our global strategic media partnership with DXC Technology, the world’s leading end-to-end independent IT solutions provider. Working across every major vertical, Erin has supervised the production of more than 200 DXC video programs, virtual events and digital media initiatives across 5 continents.
Erin also oversees Loma engagements for the state of California’s HOPE for Children Trust Account Program and Santa Clara County’s Valley Water. Both scopes include branding development and broad public outreach.
She has engaged directly with leading brands and organizations including AT&T, AWS, DHS, FireEye, GE Digital, GIA, Google Cloud, Hitachi, IBM, McAfee, Microsoft, Oracle, Red Hat, Service Now and Workday.
During a decade at DIRECTV prior to joining Loma, Erin managed the strategy, execution and media planning of national cross-platform advertiser/consumer programs and promotions, serving as primary liaison between Nielsen Media Research, more than 100 Program partners and all DIRECTV departments.
Over the course of her career, she’s developed and managed high profile partnerships and directed marketing campaigns for a wide range of clients including Burger King, Disney, and Sony; implemented sales training and incentive programs; and produced media content to support sponsorship, CRM, and direct response initiatives.
Carmen DeBello
VICE PRESIDENT OF FINANCE & OPERATIONS
Extensive international experience managing organizations and major events provide a solid background for Carmen’s operational leadership.
At Loma, her role in producing high profile arts & entertainment events includes one of the first concerts held at the Walt Disney Concert Hall in Los Angeles and the inaugural concert at Montana’s acclaimed Tippet Rise Arts Center. A published journalist and translation specialist fluent in four languages, she also supports our multi-lingual services across all platforms.
Her rich communications background includes a management stint at the worldwide trade group of large-format screen theaters (GSTA), where she produced global conferences from Australia to Spain. She also served as a producer/talent for Austria’s national television and radio network (ORF) and as President of San Diego’s Performing Arts League, coordinating the activities of more than 100 arts and entertainment organizations.
Carmen continues to embrace her native Austrian passion for large mountains and fast skiing. She has recently been on the podium at many international Masters Events across the United States and Europe.
Daniel Fletcher
DIRECTOR OF DESIGN AND INNOVATION
Dan’s creative and technical leadership works to continually position Loma at the forefront of digital innovation, enabling us to reach client goals with ideal impact.
An expert in multimedia publishing, creative and distribution platforms, he’s also an accomplished motion media designer and fine arts talent. His notable work at Loma includes creative direction of DXC’s Global Industry Positioning and Partner Marketing initiatives, which are produced in close association with major brands including AT&T, Hitachi Ventura, IBM and Microsoft.
Dan plays a leading role in our innovative uses of leading-edge video formats in support of a global clientele. He has recently directed VR360 and VR180 videos for sales & marketing, training, recruiting and visualization applications.
His range of skills is notably displayed in his work as co-producer of Loma’s engagement in support of US Naval Special Warfare. As co-host of the Official Podcast of the Navy SEALs, he has engaged regularly with a wide range of experts to convey the SEALs mission, values and required skills to the American public and potential recruits. Other high-profile projects have included production oversight of a curriculum video series for the National Science Foundation, technical direction of Startup Grind’s World Conference live web stream and media support for our work on behalf of Gainwell Technologies, Gartner, Red Hat and the U.S. Department of Homeland Security.
Prior to joining Loma, Daniel led sales training and regional network, desktop and mobile support for Verizon’s executive partners and sales teams. His broad and inclusive technical experience and expertise is a significant value-add to Loma clients desiring to exploit the power and reach of mobile marketing communication channels.
Bryant Mayberry
ART DIRECTOR
Bryant oversees all artistic and visual design elements across integrated media tactics, ensuring strategic cohesiveness and impactful messaging to desired audiences.
He has developed, led, and managed the creative direction for high profile product launches, sales campaigns and national promotions, elevating storytelling across consumer touchpoints and ensuring consistency for global brands. He creates full visual concepts for awareness campaigns, aligning effective assets across all platforms and distribution channels.
An outstanding photographer and cinematographer, Bryant’s is proficient at every point of the creative process. At Loma, he’s played a key role in designing campaigns and initiatives for clients like the A+ rated Semper Fi & America’s Fund, American Battle Monuments Commission (ABMC), California Coastal Commission, Doughboy Foundation, DXC Technology, Santa Clara County’s Valley Water, USS Midway Museum and the state of California’s HOPE for Children Trust Account Program. These diverse engagements include the full spectrum of services we employ, from traditional media executions to leading edge online and digital tactics.
Bryant’s notable work has covered a broad range of disciplines and industries, including sports & fitness, optics and university student services. In true Loma tradition, he brings lessons learned from each experience to every client engagement.
Kayle Molnar
DIRECTOR OF STRATEGIC ENGAGEMENT
A strong background in strategic marketing, narrative vision and content integration is augmented by operational implementation on a national scale.
Kayle serves as key point of contact for both new business opportunities and emerging engagements. Recent examples include Loma marketing and communications scopes for Santa Clara County and the City of Carson, California.
She began her career in broadcast news, serving as a writer and producer for ABC News in major markets. That experience was instrumental in her subsequent role with the NFL Los Angeles Chargers, where she developed and led the team’s online presence across all social media platforms. Engaging directly with a global fanbase, she also managed social advertising and analytics.
Kayle’s expertise in digital communications is underscored by her work on behalf of Point Loma Nazarene University, a leading liberal arts college. She oversaw a major website relaunch, coordinated digital advertising strategy and managed social media accounts to ensure that the PLNU brand was being effectively and consistently communicated across all channels.
Kayle is a graduate of BIOLA University with a degree in Journalism.
John Floros
SENIOR VIDEO EDITOR
Experienced in all major post-production platforms, John brings both a creative eye and deep operational experience to every Loma project.
He serves as lead editor on a wide variety of our video engagements targeted to diverse, targeted audiences. His award-winning work includes a “Creativity” video series for Google in partnership with Pixar, a broadcast documentary produced for the US World War I Centennial Commission, a long-running webisode series for the USS Midway Museum sponsored by World of Warships and multiple public information campaigns for The California Nations Indian Gaming Association (CNIGA) and various Tribal Government.
Other notable projects include a public awareness video on mobile security for the Department of Homeland Security, an overview of blockchain technology for fintech innovator Reality Shares, a branding video for the southern California newest major music venue THE SOUND and fundraising media for Freedom Park at Navy Pier, a joint effort between the Port of San Diego and the USS Midway Foundation.
A Cinematic Arts and Technology graduate from California State University Monterey Bay, his strong background in documentary filmmaking and sports production is a core component of his narrative style.
When not in the edit bay, John can be found at the nearest ballpark. A passionate baseball fan, he’s visited 33 major league baseball stadiums.
Kristin DeThomaso
SENIOR CREATIVE PROJECT MANAGER
Kristin provides both management leadership and creative expertise, interfacing directly with customers and internal resources to provide seamless communication and exceptional results for Loma clients.
She has deep experience working in the private, public and non-profit sectors on a wide range of missions that combine strategic vision, artistic excellence and rigorous process.
Kristin has managed several top brands through digital-first transitions over the past decade, engaging with a wide variety of partners and vendors. Throughout a 15+ year career, she has honed her skills managing creative teams, coordinating with vendors and collaborating with remote teams to deliver innovative multichannel work.
Her consumer experience includes leading a series of comprehensive brand revitalization initiatives for Suja Life that spanned e-commerce, digital platforms and print. At Evenflo, a global leader in infant care, Kristin established an e-commerce setup protocol and helped develop content creation processes for D2C, organic social and paid media assets. She also played a key role on the company’s creative team, guiding integrated executions across all major formats and platforms that drove multiple worldwide campaigns. As a result, sales revenues grew an average of 25% annually.
Her work for government has included serving as Senior Marketing Specialist at the San Diego Regional Airport Authority. She provides support to a diverse Loma client base that includes the National Science Foundation, DHS, multiple state and municipal agencies and consumer-facing companies.
Outside of her professional life, Kristin is an avid traveler, music lover, and food enthusiast who is also a dedicated runner, regularly participating in National Park Series half marathons across the country.
Mackenzie Ruh
DIRECTOR OF DIGITAL MARKETING
Across the communications spectrum, Kenzie’s diverse digital, social and mobile media marketing experience is a powerful value add to every Loma client.
Well-versed in leading edge digital practices, she successfully integrates all aspects of brand and marketing from initial SEO strategy through the optimization of cross-platform campaign analytics.
Her work on behalf of Loma clients includes support for a wide array of public agencies, educational institutions and major brands. During every relationship, Kenzie has achieved measurable results predicated on her ability to identify and connect with each target audience in the most effective manner. She has developed social media, digital marketing, and content marketing strategies and initiatives to promote brand building, visibility, user retention, engagement, reputation and revenue-focused activities across all major platforms. She has also directed organic and paid campaigns featuring social media influencers and A-list personalities to drive brand optimization.
Notable Loma engagements have included digital and social media support for the American Battle Monuments Commission, California Coastal Commission, California HOPE Program, Doughboy Foundation, National Science Foundation, Rincon Tribal Government, San Diego County Fair, Valley Water and industry leaders including the world’s largest independent IT business solutions provider.
A graduate of Southern Methodist University, Mackenzie’s areas of expertise are directly influenced by her studies in Markets and Cultures with specialization in Business Management and Business Organization.
Brian Gurriell
PROJECT DIRECTOR
Playing a central role in Loma’s client engagement and production process, Brian brings a wealth of expertise applicable to the wide range of communications solutions we provide to a global clientele.
His experience covers the spectrum of digital, video and broadcast programming from market research and creative development through the execution and implementation of integrated campaigns across all media.
Brian oversees a diverse array of marcom projects for many Loma clients, who include Tier One innovation leaders, major consumer brands and venues, leading non-profit organizations and multiple public agencies. In addition to his client-facing role, he interacts closely with our account, creative, production and post-production teams to optimize messaging, efficiency and bottom-line results.
His notable work includes production oversight of an award-winning webisode series that Loma produces for the USS Midway Museum and World of Warships. Now in its fifth season, “United Stories of America” recounts the adventures of the nation’s longest serving aircraft carrier of the 20th century.
Prior to joining Loma, Brian served as a Development Executive in Hollywood working with A-list directors, cast, post-production and visual effects talent for motion picture, network programming and commercial projects. He has also produced award-winning commercials, short-form video programs and viral content across all major platforms, including a hit YouTube video series for a Mattel product that generated more than 30 million impressions.
Brian is a Film & Television graduate of Santa Monica College (and proud to produce Loma’s livestream coverage of SMC’s annual Commencement Ceremony).
Meghan Woods
DIRECTOR OF CLIENT SUCCESS
Meghan supports Loma customer engagement from initial interface through ultimate project activation. Proficient in communication planning, she brings a wide range of skills that include interpersonal interaction, content management and media design across all traditional and digital platforms.
She is currently supporting multiple Loma projects including a major initiative for the National Science Foundation, public outreach on behalf of Valley Water and fundraising for the USS Midway Foundation. Recent engagements include the national U.S. World War I Memorial, California Coastal Commission, Montana’s Western Legacy Center and the San Diego Police Department.
Prior to joining Loma, Meghan led Communications for the Michigan Fitness Foundation where she managed many multi-faceted community outreach initiatives. This included coordinating activities and sponsorships with more than 1000 schools across Michigan, managing their social media platforms to maximize engagement through analytics and research while overseeing all communications content. She also served as a strategic coordinator on the state’s ‘Pure Michigan’ tourism campaign, where her responsibilities included research and in-field surveys.
Kirsty Moir
SENIOR PROJECT MANAGER
Well versed in client services, account strategy, content marketing and media planning, Kirsty brings a holistic skillset and proven experience to every Loma project.
With a strong background in B2B and B2C engagements, Kirsty has managed the complete production pipelines for diverse projects executed on behalf of industry leaders including AT&T, Comcast, Google, Lionsgate, NPR and Verizon. She has also spearheaded the strategic development of literally hundreds of media plans for complex campaigns across every major social media platform in alignment with international digital and traditional media portfolios.
As project manager, Kirsty currently oversees our branding and positioning initiative for the state of California’s new HOPE for Children Trust Account program. By creating integrated messaging and assets, we are helping socialize this innovative effort to government and community partners while creating a foundation for successful participant recruiting.
Kirsty works closely with all Loma account leads and directly with our clients to ensure seamless communication and efficiencies at every stage of project development. Her expertise in market research, trend analysis and data analytics is a powerful value add in optimizing both process and performance. Prior to joining Loma, Kirsty oversaw multiple account execution teams working across 8 international markets for an iHeartMedia company after managing the production of more than 400 industry focused articles, video and podcast projects for a major New York agency.
Kirsty is a graduate of Penn State, majoring in advertising and public relations with a minor in English.
Marissa Bell
DIRECTOR OF CLIENT ENGAGEMENT
With a strong background in a wide variety of integrated marketing tactics, Marissa supports the development and execution of strategic communication initiatives on behalf of many Loma clients.
She serves as Loma project manager for a variety of ongoing public and private sector engagements. These include Santa Clara County Valley Water, where Marissa oversees the implementation of multilingual brand awareness and specific campaigns focused on water conservation and flood preparedness.
She also engages directly with the National Science Foundation, U.S. Department of Homeland Security, DXC Technology, Spiritual Arts Institute, the Doughboy Foundation and USS Midway Foundation.
Well versed in the concept and execution of media assets across all major platforms, Marissa’s skillset features the creation, design and dissemination of social media outreach, event coordination and operations, copywriting and content management. Prior to joining Loma, she employed these skills on behalf of the National Sports Forum, Bally Sports, and MLB, NBA and NHL sports franchises.
Marissa is a graduate of San Diego State University, majoring in journalism with an emphasis in media studies and minoring in marketing.
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La Dolce Arbeitsethik
We hired a no-nonsense German production manager for a project in Rome. Remarking on his interactions with the freewheeling locals, he said “I love the Italians. And they need me.” -
Thesaurus, please.
We’ve translated projects into 42 languages. Which, according to Ethnologue, means we have only 7,109 to go. -
C’mon, Tony!
Kellogg’s Frosted Flakes sponsored multiple segments of the Loma-produced TV series EA SPORTS GameTime. But they have yet to offer any of us a free lifetime supply. -
Story Ark
We’ve produced work featuring alligators, cats, dogs, chimps, goats, gila monsters, sheep, sea horses and Shamu. Not to mention Tiger Woods, The Famous Chicken, Navy Seals and Chicago Bears. -
Beating the Odds
Following the cult success of John DeBello’s wacky Attack of the Killer Tomatoes, one befuddled studio exec asked, “Why didn’t you just take your money to Vegas and put it on red?” -
What, no 3D?
Neil Kronimus, a technologist for client DXC, built a TV set when he was 8 years old. Not to be outdone, every member of the Loma staff watched TV at the age of 8. -
A Happy (Short) Story
Our client called on Monday. We filmed in three countries on Wednesday. Delivered the completed project on Friday. Which then landed a $325 million contract. The end.