FIRST COLORS introduces America’s new National WWI Memorial

We are honored to produce the live broadcast event celebrating a mission remembered, and now fulfilled.

Every major American war fought in defense of freedom has been honored with a national Memorial–except World War I. That will soon change.

On April 16, the inaugural raising of the flag of the United States of America will take place over the magnificent new Memorial in Washington, DC. The First Colors Ceremony will be an emotionally powerful event that commemorates those who served in the trenches and on the home front, celebrating a nation forever changed by the sacrifices they made and the ideals they bequeathed.

Featuring Oscar nominee Gary Sinise, the ceremony’s national scope is amplified by guest appearances of notable participants from locations across the country, complemented by an entertainment program featuring a diverse array of performers.

The program will provide insights from high-profile elected officials, military leaders and the dedicated team who rekindled the flame, surmounted many obstacles and created a lasting legacy for all Americans.

The First Colors Ceremony is designed to literally “bring our history home.” It began with an American flag that first flew over the United States Capitol on April 6, 2017, commemorating the Centennial Day when the United States entered the Great War in 1917. This commemorative flag was then flown over the American WWI battlefield cemeteries of Europe, to honor those who gave the last full measure of devotion. The flag now returns home to its final destination in Washington, DC, where it will fly high above the National World War I Memorial.

The trip this commemorative flag has made recalls the epic journey to Europe by the legendary Doughboys, honors those who made the ultimate sacrifice on the fields of battle, and again rejoices with their triumphant return home.

Please join us on April 16 as we honor their sacrifice and renew our pledge:

To protect our remembering our past.