Heroes, Reunite!

Calling all superheroes to the epic return of California’s largest Fair!

A storied tradition soon returns in all its fun-filled glory, as the San Diego County Fair launches an uber-awesome array of attractions, exhibits, star performers and amazing animals.

It’s our privilege to spread the word (and the smiles) across the region through an integrated marketing campaign designed to draw a million-plus people screaming on the rides, rockin’ at the Grandstand, cheering on Swifty Swine, and chowing down on Chicken Charlie’s latest calorie-countin’ (or not) concoction.

In addition to the fun, a Loma-produced video series is the centerpiece of a powerful “Community Heroes” exhibit. It’s a heartfelt salute to those among us who have done something truly special to help others in need.

If you’re in the neighborhood, drop on by the Fair, June 8 through July 4. See you there!