QUALCOMM: TAGG – The Pet Tracker System

When QUALCOMM wanted to expand their industry-leading GPS tracking technology from man to man’s best friend, they turned to Loma.

Our first mission was simple: have a dog explain how ‘Tagg – Pet Tracker’ works.

Ok, maybe not so simple.

Fortunately, we found a personable terrier named Skipper and let him take it from there. The result was a series of online videos that demonstrate the functionality, practicality and ultimate effectiveness of the world’s only GPS-based pet location system.